Diario Digital de Negocios en Turismo
HOTELERIA | 04/04/2013

Supporting London Artist at South Place Hotel

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Specially commissioned artworks by John-Vincent Aranda and Andrew Martin, a larger-than-life ceramic sculpture by up-and-coming talent Zemer Peled, photographs by Gavin Mitchell and a light installation by George Singer. Which of London’s many art galleries play host to such an exhibition, you ask? Welcome to South Place Hotel in London.

Recently opened in September 2012, South Place is a synthesis of hotel, gallery, restaurants and meeting place. Straddling the City and the East End both in location and concept, South Place is home to a remarkable art collection including several specially-commissioned pieces. As of April, the emphasis on showcasing London’s artistic talent will extend from the hotel into the surrounding neighborhood: guests will be offered street art tours by expert guides, escorting them through the urban landscape and showing them the best of what London has to offer.

Ephemeral Art in the East End
Overnight, East London streetscapes are transformed by urban art. Facades, bridges, doors – nearly any structure can become the ‘canvas’. London’s East End is a mecca for street artists and their fans and South Place Hotel now offers guests tours with expert guides who know the best spots and give insight into the vibrant scene. The tour routes change frequently to include new works – which are unpredictable, surprising and always transient.

Opportunity Knocks
A foray through the public space of the hotel is equally rewarding with a multi-media collection spanning photos, installations, sculptures and paintings. Demonstrating its commitment to promoting young local talent, the hotel created an annual South Place Hotel Art Prize. Winners are not only awarded GBP 5,000, their piece is prominently showcased in a street-facing display window for an entire year. Currently Zelem Peled’s ceramic sculpture is on display; the next award will be announced in May, with the winning piece due for installation in early September.

London Calling
Located between Liverpool Street and Moorgate, the 80-room South Place Hotel brings together business, art, design, tradition and innovation – London’s creative energy at its best. The hotel is the first by D&D London, which has over 30 restaurants around the world.  Not only did the owners bring their restaurateur expertise to the hotel, but they’ve pulled together bespoke interiors by Conran & Partners within the signature style of Allies and Morrison architects.